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The Authority is procuring concessionaries to deliver ambient roadside media advertising and intends to enter into a series of contracts for such ("Contract"). The procurement is arranged into 5 lots as follows:
Lot 1 - Lamp Post Banners
Lot 2 - Lamp Post Mounted Six Sheet Units
Lot 3 - Roundabouts and Verges Advertising
Lot 4 - Planters Advertising
Lot 5 - Boundary Sign Advertising
The total estimated contract value for the concessions will be £850,000 per annum. The authority is expecting this contract value to be exceeded overall and per lot. The current contract value is historical and these opportunities have not been tendered for a number of years and these figures may not be the true contract value.
The Authority is not bound by the remit of the Procurement Act 2023 ("the Act") but wishes to ensure confidence in the Authority's conduct of an open and transparent procurement process. The Authority is therefore conducting this procurement process akin to a single-stage open procurement procedure as set out at section 20(2)(a) of the Act. For the avoidance of doubt this procurement process is not bound by the Act and Tenderers are unable to access any of the remedies in Part 9 of the Act.
| Supplier | Identifier | Award Value | Lots Won | Cross-References |
|---|---|---|---|---|
| Bay Media Ltd | 03788497 | £50,000 | 1 lot Boundary Sign Advertising | - |
| OUTDO MEDIA LIMITED | 07462517 | £800,000 | 4 lots Lamp Post Banners · Lamp Post Mounted Six Sheet Units · Roundabouts and Verges Advertising · Planters Advertising | - |
This procurement was divided into 5 lots, each awarded separately. 10 bids were received in total.
| Lot | Value | Bids Received | Awarded To | Status |
|---|---|---|---|---|
| Lot 1 Lamp Post Banners Apr 2027 – Mar 2031 | £310,000 | 2 | active | |
| Lot 2 Lamp Post Mounted Six Sheet Units Apr 2027 – Mar 2031 | £40,000 | 2 | active | |
| Lot 3 Roundabouts and Verges Advertising Apr 2027 – Mar 2031 | £400,000 | 3 | active | |
| Lot 4 Planters Advertising Apr 2027 – Mar 2031 | £50,000 | 1 single bid — no competition | active | |
| Lot 5 Boundary Sign Advertising Apr 2027 – Mar 2031 | £50,000 | 2 | Bay Media Ltd | active |
Weightings from the notice, applied to every lot.
Government spending data: These suppliers have received £198,750 in 8 payments (over £25k) from Greater London Authority (2021-04-14 to 2022-07-22).
Changes the buyer published to this notice after it first appeared.
Due to the unusually high number of clarification requests received in respect of Tender No. 102232 ― Provision of Ambient Roadside Media Advertising, the Council hereby advises that the submission deadline has been extended by one week.
Revised Deadline
12 noon Wednesday 1st October 2025.
This extension is intended to give all prospective bidders adequate time to review the clarifications issued and to prepare and submit fully informed tenders. Please note that all other terms and conditions of the tender remain unchanged. Late submissions will not be accepted under any circumstances.