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University of Cumbria requires a media agency to purchase, manage and optimise our TV, Cinema, OOH and digital advertising campaigns. The successful media agency will manage our brand, student specific and course specific campaigns, covering digital, social, and related TV, Cinema and OOH. Campaign management must reflect appropriate media spend against key periods of the student recruitment cycle, including clearing and post graduate designated campaigns. University of Cumbria are looking for a partner that will deliver insight-led campaigns with creative impact and performance-driven metrics.
| Supplier | Identifier | Award Value | Lots Won | Cross-References |
|---|---|---|---|---|
| Havas People Ltd | 02793794 | - | 1 lot Digital Media Buying | - |
This procurement was divided into 2 lots, each awarded separately. 6 bids were received in total.
| Lot | Value | Bids Received | Awarded To | Status |
|---|---|---|---|---|
| Lot 1 Digital Media Buying Jan 2023 – Jan 2025 | £500,000 initial term | 6 | Havas People Ltd | active |
| Lot 2 Digital Media Buying Traditional Media 720 days (≈2 yrs) | - | - | - | cancelled |
Weightings from the notice, applied to every lot.
Government spending data: This supplier has received £2,845,046 in 342 payments (over £25k) from HMRC, Greater London Authority, Crown Prosecution Service, Lancashire Constabulary, Department for Transport and 9 more public bodies (2013-11-19 to 2026-06-01). View full payment history →
Published by the buyer on this notice. Details change and are not updated here.