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VisitBritain Business Events is looking for an educational partner to work on a dedicated 'Shape the Future of Events' educational series for our destination management organisations (DMOs). The focus of the series is on how to integrate positive impact into business events working in partnership with regional stakeholders and organisers.
The 'Shape the Future of Events' educational series aims to (1) develop deeper tactics to embed sustainability into destination strategies in hosting business events and improve sustainability performance; (2) support DMOs to identify, articulate, plan and measure economic, social, economic benefits of business events to demonstrate positive impact and legacy; (3) develop stronger awareness of successful communication strategies, showcasing positive impact; (4) establish common frameworks; (5) encourage collaboration and best practice.
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