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The purpose of the procurement is to commission a single supplier to create a bespoke segmentation with the public for the Office for National Statistics (ONS). The research itself is to identify targetable audience segments and gain deeper understanding of; their drivers, attitudes, barriers, motivations, and behaviours relating to the collection, processing, and sharing of data, their attitudes towards ONS and more about their lifestyles and what/who influences them.
The segmentation produced will inform ONS' communications and engagement activity with the public about the ONS and the cross-government service, the Integrated Data Service (IDS).
| Supplier | Identifier | Award Value | Cross-References |
|---|---|---|---|
| Savanta Group Ltd | SC281352 | ~£0 estimated from lot values | MP LINK |
Government spending data: This supplier has received £4,987,527 in 132 payments (over £25k) from Cabinet Office, Home Office, Department for Transport, HM Land Registry, FCDO and 13 more public bodies (2020-07-16 to 2026-07-30). View full payment history →