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Award of contract - AHDB requires a social media management service to manage, publish and analyse social media content across various platforms from a single dashboard. Key functions must include scheduling posts, managing social conversations, analysing performance through detailed reports and using social listening to gain audience and industry insights. The platform should streamline social media workflows, improve customer experiences and provide actionable data to drive business impact.
This opportunity closed on the 20th October 2025 after going out to competition.
| Supplier | Identifier | Award Value | Lots Won | Cross-References |
|---|---|---|---|---|
| SPROUT SOCIAL UK LTD | 11151277 | £93,333 | 1 lot Lot 1 | - |
This procurement was divided into 1 lots, each awarded separately. 2 bids were received in total.
| Lot | Value | Bids Received | Awarded To | Status |
|---|---|---|---|---|
| Lot 1 Apr 2026 – Mar 2027 | £93,333 | 2 | active |
Weightings from the notice.
Government spending data: This supplier has received £301,373 in 56 payments (over £25k) from HMRC, NHSBSA, BEIS, Cabinet Office, Greater London Authority and 5 more public bodies (2018-06-08 to 2026-06-26). View full payment history →