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Ayrshire Rivers Trust (ART) is a conservation charity, centred in Ayrshire. Founded in 2000, its original aim is the conservation of wild salmon and sea trout stocks in Ayrshire's rivers. ART's purpose has evolved to encompass the conservation of freshwater ecosystems throughout Ayrshire using all available resources through collaboration, education and investment. The Trust has created a five year Strategic Plan and this plan recognises that the Trust has moved from simply the conservation of wild salmon and sea trout and, although these keystone species remain as vital indicators of the health of our rivers and burns, the best chance of their survival is through conservation measures of the entire aquatic ecosystem, the riparian zone and through landscape scale approaches.